About Kevin

Kevin is a Grammy nominated artist, podcaster, and indie musician advocate. He resides in Portland, OR where he is the Director of Marketing for CD Baby (cdbaby.com). Oh, yeah, he also plays guitar in Smalltown Poets.
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    The secret to building an audience on the web – Be interesting!

    I hear artists and musicians asking all the time, “Is it possible to build a bigger fan base just through the web?” I’ve been thinking a lot about this lately, and I’m convinced that it’s not as hard as people make it out to be. Here’s the big secret – Be interesting! I’ve learned a […]

    The Problem with Free – It can cost a lot!

    There is a “free” trend in music that I find pretty alarming. No, I’m not talking about the fact that more and more artists are choosing to give away their music for free. For an indie artist, giving away music can be an excellent means to draw music fans into what they’re doing and get […]

    Hobbyist or Pro – Which are you?

    Last week I saw this article(Click Here), where Katie Taylor states, “The core challenge we are facing right now(as artists) is the need to get people to see art as WORK that should be compensated.” She goes on to say that the general public views the arts as more of a hobby, and not as […]

    Licensing Companies – What to look for and what to avoid

    This past week, I had a number of artists ask me about potential music licensing deals that they had on the table. The common concern was whether or not the deal they were being offered was legit. This is something that could be discussed in great detail on a case by case basis, but I […]