About Kevin

Kevin is a Grammy nominated artist, podcaster, and indie musician advocate. He resides in Portland, OR where he is the Director of Marketing for CD Baby (cdbaby.com). Oh, yeah, he also plays guitar in Smalltown Poets.
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    What every artist and musician should have learned from the Olympics

    Every time the Olympics come around, it’s amazing how In a matter of moments, a good story can make us care so deeply about an event or athlete we’d hardly given thought to before. In most cases, we didn’t even know they existed. We get sucked in by the masterful story telling which turns us into passionate fans.

    Music is the same way.

    A good story can instantly unleash the passion in an audience and turn them into diehard fans. Learn to tell your story well and weave it through everything you do. It’s amazing what can happen.

    • http://www.westofustick.com Ronnie

      Jewel used to live in her car, Amy kuney was kidnapped by Honduran rebels. As an average guy who stayed in school and led a remarkably uneventful life. The challenge isn’t necessarily telling my story as it is finding a story to tell.

    • http://kevinbreuner.com KevinB

      Ronnie – I hear you. I feel the same way. I think everyone has something interesting about them, it’s just a matter of drawing that out. Answering a couple questions like the following may help.

      1. What inspired you to start playing music?
      2. What keeps you going?
      3. What are you hoping to accomplish with your music?
      4. What sacrifices have you made in order to pursue music?

      If you really think about those things deeply (meaning, don’t give a one sentence answer), I think some story lines will emerge that can be a powerful asset to your music marketing.